Tyler Technologies
Providing state and local governments with real solutions.
Enterprise site redesigns for a software company with over 250 products is a tremendous undertaking. With seven lines of business and products constantly shifting and adjusting, Tyler Technologies is in the healthy position of growth, albeit mired in constant change.
The Mad team had been working with Tyler for over a year to reimagine its digital presence. Too much of its current focus is on product led messaging, not audience need. In addition to speaking directly to customers over a series of months, we laid out a content approach with strict adherence to editorial standards.
